EXXONMOBIL | EVENTS & HOSPITALITY
THE BRIEF
ExxonMobil is the official fuel, lubricant and motor oil partner of the Oracle Red Bull Racing Formula 1 team. Its overall objective is to use their hospitality programme to increase brand awareness, strengthen customer relationships and showcase their technology on track.
OUR APPROACH
Right Formula built bespoke, premium hospitality programmes, offering guests luxury accommodation, transportation, track activities, garage tours and driver appearances.
Our flagship event in Barcelona at the 2023 Spanish Grand Prix featured a fully privatised and custom-designed suite for ExxonMobil’s VIP guests, including the chairman of ExxonMobil and 65 other c-suite guests.
2023 RESULTS
12
F1 races across 2023
500
Hospitality guests hosted
9.0
Average guest satisfaction score
